In the age of the internet, Social Media is an excellent opportunity to find potential clients and make sales. Social media business pages have become an extension to the physical business outlets, and several companies have been able to find the right formula to make the cash register ring online. So, if social media is this important, should a business not worry about the look and feel of its virtual outlet? It DEFINITELY should!
Social media design is the art of infusing the brand identity into the social media business pages via photos and videos. The designing part not only affects the banners and profile pictures that business owners use on the business profiles, but it also affects the content that goes on the pages to interact with people.
Social media design is an effective way to spread awareness among consumers. Plus, it improves the ROI of other online marketing campaigns that the business is executing.